2021 Under Review; a Year of Impact and Growth

The year 2021 was an impactful year for us at BTDT Hub. We kicked off the year by hosting a session of the BTDT Bootcamp – a 4-week virtual learning program designed to empower students and young professionals in Africa. At the end of the year, we had trained 40 Bootcamp Participants and offered paid 1-month internship to 9 Participants. We further provided internship opportunities to recent graduates and engaged 2 members of the National Youth Service Corps (NYSC) as Associates in the Company.

On our social media platforms, we shared over 1,000 opportunities and vacancies to our followers (largely consisting of students, professionals, and entrepreneurs); and shared several free resources to improve their personal brands, businesses, and careers. In a similar manner, we helped hundreds of MSMEs improve their visibility on Instagram, Twitter, and Facebook – via our sister-page, the BTDT Business Hub.

Per our Study Abroad arm of the business, we reviewed over 200 personal statements, and helped almost 50 young professionals from Nigeria, Ghana, and Kenya secure admission for postgraduate study in colleges and universities located in the UK, USA, Ireland, and Canada. Furthermore, we provided adequate support and secured £25,000 scholarship for 2 postgraduate students undertaking accredited MBA programmes in the UK.

The Recruitment arm of the business also experienced growth. We grew this segment of the business by 80%, thus, dealing with more local and international clients in the energy sector, financial services sector, and real estate sector, amongst others; and placed several job applicants in these companies. We remain committed to our values as the leading human capital development company in Nigeria as we are ranked the No. 1 for personal branding (CV, Cover Letter, and LinkedIn Profile review).

We moved into our first office at Yaba, Lagos in August 2021 and rolled out our #BTDTHub CoWork plans in September 2021. We also maintained a growing team of full-time staff and recruited more advisors to join our ever-growing team.

Conclusively, we recorded impressive media insights – as we gained almost 20, 000 additional followers on Twitter, Instagram, Facebook, and LinkedIn. We also have over 5,000 subscribers connected to #BTDTNewsletter, as we focus on sharing content relating to Careers, Recruitment, Employability, Enterprise, and Education.

4 Reasons Why Recruiters May Not Invite You for a Job Interview

Have you recently seen a job posting that you feel you’re an ideal candidate for, or do you plan to apply to a particular role in a new organisation? If so, you’re likely preparing to submit your CV, attend the interview, and land the job.

But more often than not, job seekers do not get invited for the job interviews and sadly do not land their dream jobs.

This article will present 4 reasons why recruiters may not invite you for a job interview. If you’ve ever found yourself rattling off the ways you might have ruined your chances at landing your dream job, then this article is for you.

Reason #1: Improper Application Procedure

When hiring managers post jobs, they typically provide detailed information about the job application procedure. For instance, the job post might spell out the documents you need, directions (and instructions) for the application form, and general requirements.

The goal is to test the candidates’ abilities to read and understand instructions.

However, many candidates do not follow the instructions in the job posting and on the application form, and this is a key reason why most applications are not considered.

Reason #2: Your CV is Not Tailored to the Job

Your CV (curriculum vitae) is an essential document that is required by most recruiters and hiring managers today. This document provides a detailed summary of your educational background, qualifications, skill set, and achievements and shows the recruiters why you are the ideal candidate for the job.

However, one of the reasons why recruiters disqualify some job seekers is because their CV doesn’t prove that they meet the job requirements.

A CV is not a one-size-fits-all document; it shouldn’t contain everything you’ve done. Instead, you want to craft your CV such that it contains relevant skills, responsibilities and experiences needed for the job. You also want to avoid spelling and grammatical errors.

Learn more about four mistakes to avoid when writing your CV.

Reason #3 Your LinkedIn Profile is Not Optimised

Many businesses are now leveraging the world’s largest professional network (LinkedIn) by making job postings and hiring employees through the platform. After you apply for a job role on LinkedIn, the recruiter (or hiring manager) typically visits your LinkedIn profile to get an insight into your qualifications, achievements, and activities, to name a few.

One reason why a recruiter might not invite you for a job interview is because of your unoptimised LinkedIn profile. Many recruiters will opt for a candidate whose LinkedIn profile has an appropriate headshot, excellent profile summary, detailed job roles and responsibilities, relevant keywords and recommendations.

Learn about LinkedIn optimisation here.

Reason #4 Disorganised Recruitment Process

Don’t beat yourself. You might not receive an invite for a job interview because of the company’s disorganisation. For instance, your application email (or form) might have slipped through the cracks after your submission. It’s also possible that the organisation (or company) do not have the right measures in place for record-keeping and successful recruitment.

As devastating as this might be to you, it’s actually a good thing because it might be a nightmare working for companies like this. A company with a disorganized recruitment process will likely have a disorganized working environment.

Personal Branding Services: BTDT Hub Can Help

While this article presents four reasons why you might not be getting invited for a job interview, we’ve noticed that the first three reasons are usually the culprit more often than not. Your CV and LinkedIn profile give the recruiters a first impression of you. Therefore, you want to write your CV and update your LinkedIn profile to stand out from other applicants.

At BTDT Hub, we have a team of highly qualified CV advisors and human resource professionals capable of writing high-quality CVs and optimising your LinkedIn profile. We’ve been in the recruitment industry for several years, and we know what a good CV and LinkedIn profile looks like.

Learn more about our personal branding services.